Sunday 20 May 2018
Contact US    |    Archive
inquirer
3 months ago

Mobile ads reached more online consumers in PH in 2017, says Nielsen

Mobile advertising dominated digital ad campaigns in the Philippines, while at the same time, on target mobile ad performance outpaced digital ads served via desktop and total digital last year, according to a report by media research firm Nielsen. The Nielsen Digital Ad Ratings Benchmarks report, which assessed more than 3,000 digital campaigns since its launch in Southeast Asia in 2015, found that, in the first half of 2017, 91 percent of digital ad campaigns were targeted toward mobile devices, and

Read on the original site


هذه الصفحة هي مجرد قاریء تلقائي للأخبار باستخدام خدمة الـ RSS و بأن نشر هذه الأخبار هنا لاتعني تأییدها علی الإطلاق.
Hashtags:   

Mobile

 | 

ads

 | 

reached

 | 

more

 | 

online

 | 

consumers

 | 

2017

 | 

says

 | 

Nielsen

 | 
Most Popular (6 hours)

Most Popular (24 hours)

Most Popular (a week)

PSEi back to 7,800

- inquirer

Categories - Countries
Philippines